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It’s easy to be busy, but are you being busy on the right things.
Without taking regular productive action every single day to grow your business, you’re unlikely to move forward and grow.
Taking actions on the wrong things will not only demotivate you because you won’t be getting the results you want. It will also slow the growth of your business to zero.
No leads mean no-one filling your sales funnels means no clients and no revenue.
You’ll hear a lot about money-making tasks. But in order to have a successful thriving business, you need to be focusing on activities that will bring income into your business.
So how do you avoid busy for the sake of busy!
Here are five action tasks that will lead to increased income and business growth if you focus on them as a priority.
5 Money-Making Tasks
Task 1: Email Your Customers Regularly.
Contrary to popular belief, email marketing is NOT dead. Email is the easiest way to stay in touch with customers and prospects to let them know about your new offerings or to recommend an affiliate product which pays you a commission.
- Design your freebie
- Create your freebie opt-in page
- Creating a thank you page
- Create a tripwire offer
- Creating a tripwire page
- Write your email welcome series
- Planning your emails for the month
- Writing & scheduling emails
Task 2: Focus on Customer Service
You’ll never please everyone but by creating systems that support your customers you’ll be able to respond to those that need help or have an issue.
Customers will contact you with questions or refund requests so be prepared to answer these requests in a timely manner.
Create and stick to your rules about refunds but never disregard or disrespect a customer.
- Creating FAQ page
- Create Canned responses for queries
- Setting up “live chat” on your site
- Creating Standard Operating Procedures around response times and ways, you can be reached.
Task 3: Raise Your Rates
When was your last rate increase? Are your prices competitive with the current market of coaches and consultants of your calibre? Can your ideal client still afford your new rates? Be confident that your expertise is worth that new rate and break the news carefully to your current clients so they don’t jump ship.
- Price products based on the value it gives
- Regularly review and update your prices
Task 4: Repackage Your Offerings
Don’t reinvent the wheel. Simply take your older content – books, programs, blog posts, etc. – and create new bundles or create an entirely new product. The information or products should obviously be related in topic to appeal to the most people and be sure to price it accordingly.
Task 5: Create a New Offering for Old Clients
People buy from those they know, like, and trust, so open up that old client list and create an exclusive offer just for them. Make the offer sexy, exclusive, and time-sensitive to get quick action results.
How Do I Know What to Offer?
This is a question many coaches and business owners ask and comes down to knowing your target audience. How do they want their, information presented? What are the hot topics in their industry? What struggles do they have every day? The simplest way to know what they want is to simply ask them.
Another reason coaches and consultants don’t know what to offer is because, they don’t have a plan, either for their business or who they want to help. Writing a business plan with action steps is imperative for business growth that’s why I created the business plan template which you can access in my New Business Toolkit.