How To Use a Vision Board to Set Goals

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Why is a Vision Board Important?

If there’s one thing that keeps people stuck, it’s a lack of clarity.

You know you want to quit your soul-sucking day job in favour of the freedom of entrepreneurship, but you aren’t clear on the steps to take.

You want to travel the world, but you aren’t sure where to start—or how to make it happen.

You want to grow your business but aren’t even sure what that means.

The truth is, with ambiguous “goals” such as these, in five or ten years, you’ll still be stuck right where you are now.

But with a little clarity, you can achieve any goal you can conceive—and even some you cannot yet dream of. And the first step is to simply visualize what you want.

This is what a vision board is all about. Creating a concrete vision of the goals you want to achieve.

Your vision board will take your dream and make it a living breathing thing that you see every day until it has become a reality.

How Vision Boards Work

A vision board is a planning tool that allows you to unleash your creativity and daydream in a tangible format. By collecting images that represent your biggest goals and keeping them within sight, you’ll be better able to focus on the next steps to take to reach them.

Not only that, but vision boards can serve to keep you inspired when boredom strikes, and remind you of why you’re working so hard when all you want to do is take a nap.

vision board

How to Make a Vision Board

Creating a vision board is easy—and fun!

You can create yours with paper and other art materials, or digitally using one of many online apps, Pinterest, or even Microsoft OneNote or Evernote.

While digital boards are definitely more portable, physical boards are often more inspiring. There’s just something about engaging all your senses that makes a tangible vision board more effective.

To create your board, start by collecting images that represent your biggest goals and dreams. Photos from a favourite family vacation, ads for an expensive dress you want to buy, a playbill for a Broadway show you want to see, or even a dollar figure representing your desired bank account balance are all good ways to visualize your goals. Add them to your new vision board.

Next, be sure to include phrases and quotes that inspire you and keep you going even when things get tough. Sometimes a few words of wisdom from someone you admire is all it takes to get you back on track after a rough spot.

How Often Should You do a Vision Board?

Finally, remember this: Your vision board is a living document.

Your dreams and goals will change. Some you will achieve and remove from your board to make room for bigger and better dreams.

Some you will decide don’t matter anymore, and you’ll trade them for some others. It’s your vision, and it’s completely up to you what dreams you choose to follow—just be sure that you do follow them.

What Should a Vision Board Include?

Business Planning

This vision board is where you’ll keep track of why and how you do what you do. You started your business for a reason—your “why.” But somewhere along the way, many of us lose sight of this goal.

A business planning vision board can help keep us on track.

On it, you’ll keep images that represent your ideal business, such as working from the beach, speaking in front of a large crowd, achieving bestseller status with your latest book, or even a big fancy office if that’s your thing.

Life Goals

Where do you want to be in five, ten, or twenty years? These are critical consideration for anyone who wants to live a life of purpose and meaning, and a vision board is the perfect tool for staying on track.

This vision board—like all of them—is in a constant state of change. As your life goals change and grow, so will your vision board. Maybe you no longer want to live in Paris. That’s ok. Replace the city of lights with a relaxing mountaintop retreat if that’s your thing.

But do keep your life goals vision board updated and refer to it each time you have to make a major decision. It will help clarify the direction you need to take to achieve your life’s dreams.

Vacation Planning

Heading off on an epic vacation with the family? Don’t leave your journey to chance. Capture all your “must-see” destinations on a vision board so you don’t miss anything.

Even better, invite your kids and spouse to join you, and create a fun planning tool the entire family can use. The kids will be excited about your trip, and you’ll be sure everyone gets to see and do everything they hoped for. By planning ahead, you’ll ensure everyone has the epic vacation of their dreams.

Home Buying

Pinterest has built an entire business around what amounts to a digital vision board—much of it devoted to home décor. If you’re in the market for a new home, or simply remodelling the one you have, then a vision board is a great way to organize your plans.

Snip photos of the style of home you love, colour combos to try, landscaping ideas, and anything else that strikes your fancy. Keeping your home-buying vision board close at hand will save you time in your search by reminding you exactly what you’re looking for.

Client Attracting

Every business has an ideal client, but this seemingly simple thing can be incredibly difficult to define. A vision board will help.

Is your client male or female? Young or old? Successful or not? Does he or she have kids or a home or a business? Is she confident or timid? Athletic or overweight?

Create a collection of images that represent your ideal client and refer to it each time you are tempted (as we all are) to sign a client who is less than ideal.

Are Vision Boards Effective?

Does all this feel pretty airy-fairy to you? You’re not alone. Lots of us were raised to believe that business had to be all about numbers and stats, and that there was no room for fun when it comes to making money.

I completely disagree!

In fact, some of the most successful people in the world routinely use vision boards to help clarify their dreams and keep their goals in front of mind. And that’s precisely why vision boards work so well. They allow you to easily see exactly what it is you’re working toward, whether it’s a shiny new car or a big, beautiful home, or an exotic vacation.

By keeping visual reminders within sight, you’re constantly aware of your “why,” and that’s a powerful motivator, no matter what you’re working on.

Of course, no banker is going to accept your vision board as proof of viability and give you a loan based on it. But when it comes to clarifying your dreams, pinpointing your real goals, and getting excited about your business again, you just can’t beat a personal, colourful vision board. Give it a try. You might just surprise yourself!

Vision Board Examples

Vision Board Tutorial

About Me

Hey, I’m Lorraine P. Emmanuel, a Certified Business Coach and Professional Life Coach who helps ambitious + smart women create businesses & lives they love with 6-figure business systems + without tech overwhelm.

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